Internet Marketing is the most targeted and cost-effective method of driving new customers to your business. Google alone services over 400 million searches per day. In order to harness this potential your business must rely on an effective marketing plan that will leverage this opportunity.
Are you where your customers are looking?
Before you can get in front of your visitors you need to understand what keywords your customers use when searching to solve their problems.
Are you able to convert and maximize your visitors?
You must understand what keywords generate conversions. By focusing on which keywords bring conversions you can increase your return on investment. Having great rankings is simply not enough. Your sales process must be able to effectively turn your visitors into customers. The key to increasing conversions is observing, testing and improving your sales funnel. This is a process that should be repeated for the entire life of your website.
Our expertise is in the following areas:
- Search Engine Marketing / Optimization
- Google Analytics
- Keyword Research
- Local Search
- Video Content and Screen Casting
If you’re a business owner concerned about the effectiveness of your marketing efforts contact us today. We offer free consultations and will show you how Terrapin Marketing can help you reach your marketing goals.